January 17, 2017

SIGMA 30mm F1.4 DC DN | Contemporary for Video by Daniel Peters

Author: Jennifer Lister

Daniel Peters is a freelance Director, Cinematographer and blogger from the nearby London area and an avid user of the Sigma 18-35mm F1.8 DC HSM | Art and the 50mm F1.4 DG HSM | Art lenses. Daniel puts the new SIGMA 30mm F1.4 DC DN | Contemporary lens to the test with the SONY A6500.  Continue reading

November 16, 2016

‘Blur’, SIGMA’s first short film with SIGMA CINE LENSES

Author: Jennifer Lister

blurSIGMA’s first short film titled ‘blur’ produced with two of SIGMA’s new cine lenses, which were announced in September 2016: 18-35mm T2 and 50-100mm T2. Both the film and the lenses were in development during approximately the same period.  Continue reading

November 16, 2016

‘Blur’, Behind the Scenes in the making of SIGMA’s 1st short film

Author: Jennifer Lister

blur-bts“Behind the Scenes of ‘blur’” is about the making of SIGMA’s short film “blur” and features interviews with the production crew. With a universal message about the magic that photography brings to all our lives, “blur” was in planning at SIGMA for about two years, and production began in the summer of 2016. Continue reading

September 7, 2016

SIGMA Cine Lenses

Author: Jennifer Lister

cineyoutubeIntroducing the new promotional video of the SIGMA Cine Lenses product line from the SIGMA Corporation.

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December 16, 2015

SIGMA WR Ceramic Protector Filter

Author: Jennifer Lister

YouTube WR Ceramic*Among filters for interchangeable lenses as of December 2015 (SIGMA research)SIGMA offers world’s first* Clear Glass Ceramic protective lens filters. Give your lenses the care they deserve with the true protector. Continue reading

November 2, 2015

SIGMA USB Dock / SIGMA Optimization Pro Tutorials

Author: Jennifer Lister

By connecting the USB cable to a computer, SIGMA USB DOCK enables photographers to update the lens firmware and adjust parameters such as focus. It is designed for use with the New Contemporary, Art and Sports product lines.   Continue reading

July 24, 2015

SIGMA dp0 Quattro

Author: Jennifer Lister

LN-dp0Quattro-VideoThe SIGMA dp0 Quattro is a revolutionary camera, with its high resolution 3 layered Foveon image sensor and incorporates a high performance 14mm F4 lens (equivalent to a 21mm lens on a 35mm SLR).

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June 18, 2015

Sigma Aizu Chapter III

Author: Jennifer Lister

AizuIIIThe third instalment in the series of videos of the Sigma Aizu factory documenting the daily life of our customer support department.

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February 12, 2014

Sigma Aizu Chapter II

Author: Jennifer Lister

Aizu-IIThe sequel to the original SIGMA Aizu documentary launched during the release of the Sigma Global Vision product line at Photokina 2012. Sigma Aizu Chapter II was released during CP+ 2014.   Continue reading

September 17, 2012

Sigma Aizu

Author: Jennifer Lister

Aizu-I v2The introduction video to SIGMA’s one and only manufacturing base, the AIZU factory located in Fukushima, Japan. Continue reading